Cultura comunicationala in organizatiile moderne
THE COMMUNICATIONAL CULTURE IN MODERN ORGANIZATIONS
Author(s): Oana Gherghinescu, Nicoleta CristacheSubject(s): Economy
Published by: Editura Universitaria Craiova
Keywords: communication; organizational culture; communicational climate; internal communication
Summary/Abstract: The reality of modern, intelligent organizations outlines the necessity of consolidating a communicational culture with benefic effects at organizational level. Thus, the communicational cultures of constructive, open and adaptable type can make remarkable performances on intern level but, also in its relation with the outside. Motivated employees, satisfied clients are just a few results of the communicational culture development.
Journal: Analele Universităţii din Craiova - Seria Ştiinţe Economice
- Issue Year: XXXVI/2008
- Issue No: 4
- Page Count: 5
- Language: English