IMM-urile si internationalizarea. Dezvoltarea e competente - o analiza obiectiva
SMES FACING INTERNATIONALISATION. DEVELOPING COMPETENCES – AN OBJECTIVE ANALYSIS

Summary/Abstract: One of the present challenges that SMEs meet is market globalization, a trend which impels enterprises to adopt management strategies that can ensure their competitiveness at international level. In the context of internalisation, competence management is a key success factor and a strategic instrument of major importance. In order to be reactive and innovative, enterprises have to identify and develop human competences which suit their short, medium and long-term needs. International activities require additional competences on behalf of the human resources who are the most effective and efficient production factors of a company. A good command of foreign languages, knowledge of international markets, rules and regulations, cross-cultural awareness are all additional competences. The entrepreneur’s personality, experience, behavior and character are major factors that contribute to the success of the enterprise.

• Details
• Contents