Application of Activity based Costing and Balanced Scorecard Models in a Biscuit Industry for Sustainable Competitive Advantage
Application of Activity based Costing and Balanced Scorecard Models in a Biscuit Industry for Sustainable Competitive Advantage

Summary/Abstract: With dynamic business environment, global competition and continuously improving technology, the importance of performance measurement and cost management in an organization has attained new heights. Activity Based Costing (ABC) and Balanced Scorecard (BSC) are the two modern management accounting techniques capable of providing more accurate cost information at various activity levels of an organization and monitoring the enterprise’s performance respectively. This paper deals with the implementation of an ABC model in a biscuit manufacturing organization in India. The results elicited from the adopted ABC model would help the policy makers of the said organization in taking different managerial decisions, like estimating the selling price, determining the profitability of products and devising better product mix for the market. A BSC model is separately adopted to facilitate a balanced view of the organizational performance.

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