The strategic alternatives of the development of international business activity Cover Image

Стратегічні альтернативи розвитку зовнішньоекономічної діяльності підприємств
The strategic alternatives of the development of international business activity

Author(s): Oleksii Anatolijovich Dzhusov, A. Prokof'ieva
Subject(s): Economy, National Economy, Supranational / Global Economy, Business Economy / Management, International relations/trade
Published by: Дніпропетровський національний університет імені Олеся Гончара
Keywords: external economic business; export; import; the development; enterprise of Ukraine; international marketing;

Summary/Abstract: The article discusses the factors and features of the development strategy of foreign trade activities of Ukrainian enterprises. The main components of the mechanism of foreign trade development strategy of Ukrainian firms, its problems and prospects for improving the light of foreign experience. A scheme for the development strategy of foreign economic activity of the enterprise, which includes goals, motives and results

  • Issue Year: 22/2014
  • Issue No: 3
  • Page Range: 24-31
  • Page Count: 8
  • Language: Ukrainian