Service Maintenance as the Condition for the Competitiveness of Enterprises of Agricultural Machine Building Cover Image

Сервісне обслуговування як умова забезпечення конкурентоспроможністю підприємств сільськогосподарського машинобудування
Service Maintenance as the Condition for the Competitiveness of Enterprises of Agricultural Machine Building

Author(s): Ruslana Zhovnovach
Subject(s): Economy, Business Economy / Management, Micro-Economics, Agriculture, Socio-Economic Research
Published by: Кіровоградський національний технічний університет
Keywords: Service; service maintenance; corporate service; enterprise competitiveness; agricultural machine building; agricultural machine

Summary/Abstract: The article discloses the issue of the development of the system of service maintenance of agricultural machines as the condition for providing competitiveness of enterprises of agricultural machine building. The essence of the service maintenance of the production was defined. The interrelationship between the level of competitiveness of agricultural machine building enterprises and the level of services which can be provided by a producer for the consumers of agricultural machines was situated and the mechanism of their formation and realization have been defined. The activity of a producer concerning satisfaction of consumer needs through service maintenance of agricultural machines during the whole period of their exploitation was described. The necessity was grounded and the measures relating to further development of service maintenance of agricultural machines directed to the creation of additional long-term competitive benefits of the national agricultural machine building enterprises were suggested.