СТРАТЕГИЧЕСКИ АСПЕКТИ НА ИНОВАЦИ ОННОТО УПРАВЛЕНИЕ НА ПРЕДПРИЯТИЕТО ВЪВ ВИРТУАЛНО - ИНТЕЛЕКТУАЛНАТА ИКОНОМИКА
STRATEGIC ASPECTS OF INNOVATION MANAGEMENT IN THE ENTERPRISE VIRTUAL-INTELLECTUAL ECONOMY
Author(s): Ihor HalytsiaSubject(s): Economy
Published by: ЮГОЗАПАДЕН УНИВЕРСИТЕТ »НЕОФИТ РИЛСКИ«
Keywords: virtual-intellectual environment management; management innovation; reativity; management; innovation and creativity development
Summary/Abstract: The article explores the main characteristics of the virtual-intellectual environment of managing. The basic reveal, which is formed under the influence of this medium.Author substantiated that, in this environment, business entities may provide their competitiveness by increasing creativity and innovation management. In the same timeseparate individuals can improve their competitiveness by accelerating the development of innovation and creativity.
Journal: Предприемачество
- Issue Year: 4/2016
- Issue No: 2
- Page Range: 211-218
- Page Count: 8
- Language: Bulgarian