ВИРТУАЛИЗАЦИЯ ОБРАЗА А.С. ПУШКИНА В ТРАДИЦИЯХ ПОСТМОДЕРНА
VIRTUALIZATION OF THE IMAGE OF A.S. PUSHKIN IN POSTMODERN TRADITION
Author(s): Dmitriy Valeryevich TumanovSubject(s): Anthropology, Social Sciences, Customs / Folklore, Sociology, Sociology of Culture
Published by: Казанский (Приволжский) федеральный университет
Keywords: A.S. Pushkin; journalistic Pushkiniana; evolution of an image; journalistic and literary process of the 20th century; public social and political discussion; postmodern;
Summary/Abstract: The article presents the results of a discourse analysis of the transforming brand symbol “Pushkin” in postmodern cultural and historical field. Understanding the genesis of the poet’s image in the new social space opens up the possibility to realize cultural pluralism as a process of production and consumption of symbols. Modern modification of the image of A.S. Pushkin represents a permanently changeable form, which is a self-sufficient procedure of the formation of a meaning.
Journal: Ученые записки Казанского университета. Серия Гуманитарные науки
- Issue Year: 155/2013
- Issue No: 6
- Page Range: 153-161
- Page Count: 9
- Language: Russian
