INTERNAL COMMUNICATION AND CULTURAL ORIENTATIONS OF UNIVERSITY EMPLOYEES
INTERNAL COMMUNICATION AND CULTURAL ORIENTATIONS OF UNIVERSITY EMPLOYEES

Summary/Abstract: Organisational culture has been the object of studies since the 60s of the 19th century, although the peak of its popularity was in the 90s. Organisation and its culture have become the object of research in both social sciences like sociology and psychology and management sciences. From the point of view of management sciences the focus is first of all on the analysis of the structure, selected methods and tools of strategic management, control and leadership. Organisational culture is one of the more important phenomena which drive people’s behaviours in various organisations, including higher education institutions. Higher education institutions differ from one another with their organisational culture which, in turn, is the factor determining their ability to adapt and react to the changes occurring in the market of higher education. The authors made an attempt to identify the organisational culture of some of the university’s employees. They studied the organisational culture in the Silesian University of Technology. The purpose of the research was to establish what type of culture prevails in that institution and indicate the differences between the perceived and preferred types of culture as well as prepare recommendations with respect to the management activities that would increase the university’s ability to operate in the dynamically changing environment while increasing the involvement of the organisation’s members in the process of project management. The authors have also studied the used forms of communication between employees.

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