Музеят на Вела Пеева - „звездната“ женска героика на комунизма и локалният „резерват“ на паметта
The museum of Vela Peeva – the Starry Female Heroism of Communism and the Local “Reserve” of Memory

Summary/Abstract: The article presents the construction and the consumption of the memory about Vela Peeva. In the heroic martyr canon of the propaganda of cultural memory during the time of communism in Bulgaria she presented the most promoted female image in national scale. Up to 1989 hundred of institutions, streets and even one town (Velingrad) were named after her. The home-museum “Vela Peeva” in Velingrad is one of the many special museums of the “new” heroes after 1944 and the only one which survived up to now with unchanged exposition. In the paper the mechanisms of establishing her propagandized image of heroine and martyr at the same time are followed. A specific example of establishing “memory landscape” in Velingrad has been analysed.

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