Анализ на брандинг стратегии. Добри практики
Analysis of branding strategies. Good Practices
Author(s): Boryana GoshevaSubject(s): Marketing / Advertising
Published by: Нов български университет
Keywords: branding strategies; tourism;
Summary/Abstract: In "Analysis of branding strategies. Good Practices" Boryana Gosheva focus on tourism as a key element of the image of a country data report in September 2012.
Journal: Годишник на департамент "Масови комуникации"
- Issue Year: 18/2013
- Issue No: 1
- Page Range: 211-225
- Page Count: 15
- Language: Bulgarian