People in the process of innovation and as the factor increasing business performance
People in the process of innovation and as the factor increasing business performance

Summary/Abstract: The article deals with the importance of human resources (HR) in the process of innovation. The employees stand for the important component of increas-ing innovativeness, performance and competitiveness of an enterprise. The aim of the article is to analyse the components of creativity, as well as its barriers and to propose the recommendations for its improvement, as an important prerequisite for creating innovations and increasing the overall business performance. The corpo-rate culture and people in the context of innovation were discussed. The question-naire with 44 statements was used with the aim to identify the type of the corporate culture, its strengths and weaknesses and its connection with the innovations at particular university department. Two typologies were used, F. Trompenaars’ typol-ogy and R. Goffee and G. Jones’ typology. 25 employees were asked and 18 answers were processed. Two predominant types of culture were identified and the main characteristics regarding the innovations were analysed in order to set the potential base for further improvements.

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