Uwarunkowania działalności podmiotów gospodarczych w systemie medialnym społeczeństwa demokratycznego
Determinants of economic units in the media system of a democratic society

Summary/Abstract: Activities of economic entities operating in the media system of a free-market democratic society are subject to numerous determinants associated with the complexity and multi-dimensionality of the system and the goals before them. The article suggests and describes the legal and organizational-economic circumstances constituted by the political and economic systems which are part of the state system responsible for their creation. It simultaneously indicates the fact that too much dependence on the media creates the danger of losing their autonomy, which is necessary to fulfill their primary function of creating a space for the media and informing society.

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