АНАЛИЗ ОСНОВНЫХ КОММУНИКАТИВНЫХ МОДЕЛЕЙ РОССИЙСКОГО И КИТАЙСКОГО БИЗНЕС-ДИСКУРСОВ
ANALYSIS OF THE MAIN COMMUNICATIVE MODELS OF RUSSIAN AND CHINESE BUSINESS DISCOURSES
Author(s): Olga Vladimirovna BychikhinaSubject(s): Language and Literature Studies
Published by: Новосибирский государственный педагогический университет
Keywords: theory of speech genres; direct / indirect speech genre; ways of expressing refusal Modus indicators; persuasiveness; active processes in the Russian language; business negotiations; business culture; communications model
Summary/Abstract: In this article the author does attempt to analyse language and extralinguistic features of business by Chinese and Russian partners. The purpose of article – to allocate and characterize the main communicative models of the Russian and Chinese business discourses. It is said that one of manifestations of the active dynamic processes which have happened in language lately, change of strategy of conducting communication, including business communications is. Rele-vance of a subject is caused by that economic progress of China became most obvious recently, businessmen of their many countries of the world, including from Russia, seek to improve confi-dential business relations with Chinese, therefore, the knowledge of semantic features of crea-tion of the Chinese and Russian business communication allows to avoid many mistakes, pre-vents intensity and misunderstanding in the relations between business partners. Special atten-tion is paid to the comparative analysis of the use of traditional Chinese and Russian communication models. The Chinese and Russian approaches to conducting business negotiations are compared by various criteria, such as: intonation, pur-pose of communication, communication dominant, main source of information, strategy of busi-ness, feature of communication and language means. The fixed language assets of expression of straight lines and indirect speech genres with semantics of refusal are separately allocated.
Journal: Вестник Новосибирского государственного педагогического университета
- Issue Year: 2014
- Issue No: 5
- Page Range: 158-166
- Page Count: 9
- Language: Russian