Методи формування та реалізації асортиментної політики підприємств роздрібної торгівлі
Methods of Forming and Realization of Assortment Policy of Retail Business Enterprises

Summary/Abstract: Within the framework of the article systematisation of methods of forming and realisation of assortment policy of enterprises of retail business is done. Recommendations concerning the priority of the use of separate methods of forming and realisation of assortment policy with different purposes, taking into account their content, advantages and disadvantages are developed.

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