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ORGANIZATIONAL CULTURE AND CREATIVITY’S PERSPECTIVES
ORGANIZATIONAL CULTURE AND CREATIVITY’S PERSPECTIVES

Author(s): CORINA MATEI
Subject(s): Sociology of Culture, Sociology of the arts, business, education
Published by: Editura Pro Universitaria
Keywords: creativity; cultural creative industries (CCI); organization; organizational culture;

Summary/Abstract: My paper is focusing on the analysis and predictions that some famous experts offer concerning the dramatic changes in the future organizational culture, given the complex transformations in our economies, societies, and in our civilization in general. Two areas – education and leadership – seem to play an important role in improving or even in maintaining organizations on a normal scale of functioning. Both could be reinvented by creativity. But creativity, as it is treated in present educational institutions, seems to be each person’s interior “promised land”, which is buried deep inside. The revolution of creativity that Sir Ken Robinson suggests, starting from education and imprinting business sectors as well as other cultural sectors, seems a possible solution. In this spirit, I will evoke other authors with similar visionary suggestions.

  • Issue Year: 2016
  • Issue No: 03
  • Page Range: 40-47
  • Page Count: 8
  • Language: English
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