Employee’s value anticipation in event management
Employee’s value anticipation in event management

Summary/Abstract: According to S-D logic consumer value is co-created by the supplier and the consumer. This paper examines value perceptions of event hosts and participants as anticipated by event managers and matches these with the skills and competences of event managers, enabling appropriate value-propositions. The study is based on a series of interview carried out with event managers employed by the top 25 event management companies in Hungary.

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