O uspješnom pisanju e-maila
On Successful E-Mail Writing

Summary/Abstract: This article is intended to be a simplified guide for the efficient use of e-mail in business and private communication in English. E-mailing is frequently used as a substitute for other kinds of communication in today’s working environment, due in particular, to the fact that messages are transmitted instantly, irrespective of the distance of the recipient. Due to the speed and volume of e-mail, mastering the art of effective e-mail writing includes the knowledge of Network Etiquette or ‘Netiquette’ and it is therefore important that whether it be for business or private use, the basics of e-mail etiquette are followed. When writing an e-mail it is important to consider the recipient. Careful consideration will determine the content and style of the e-mail. No less important is knowing the points of detail in writing e-mail. That is, to be clear and concise in the specific information that the e-mail should contain. Furthermore, abbreviations, acronyms and emoticons are frequently found in e-mail and their use should also be considered. An e-mail is a valuable communication tool and it is essential to use it effectively in order to improve both professional and private communication.

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