Enterprise Investment Attractiveness Evaluation Method on the Base of Qualimetry
Enterprise Investment Attractiveness Evaluation Method on the Base of Qualimetry

Summary/Abstract: Evaluation of investment attractiveness is very important either for inner or for outer users. The outer users are primarily presented by investors, who want to identify the most prospective projects to invest in; the inner users are interested in revealing «problem areas» and working out managerial decisions for the purpose of raising the level of investments attractiveness. At the same time there are a lot of enterprise investment attractiveness evaluation methods that cover only quantitative factors, which are nonsufficient for receiving an adequate result. If a method takes into consideration both quantitative, and qualitative factors, such evaluation presupposes an expert survey, and, nevertheless, the expert is not always supplied with all the needed information. A method of enterprise investment attractiveness evaluation on base of qualimetry is presented in the article, which allows taking into account qualitative and quantitative factors, and the evaluation result is presented as a numeric value.

• Details
• Contents