Циљеви и очекивања као предиктори субјективног односа према двема супарничким политичким странкама
The Goals and Expectations as the Predictors of Personal Attitude Towards the Two Rival Political Parties

Summary/Abstract: While political scientists are primarily interested in the outcome, psychologists more often put stress on understanding of the process, how individuals come to opting for a particular option. Predictors, i.e. factors that contribute to the relationship with political parties are important for both of them. The main objective of this study is to determine how the goals and expectations may be predictors of attitudes and intentions to vote for the two main political parties in Serbia. The main task was to determine which of the 18 personal and 18 social goals, or combination of them, is the best predictor of attitudes toward the two parties, or of intention to vote for one of them. In the second part of the analysis, instead of goals, expectations of the parties to achieve each of the goals has been predictors of the same elements of political participation. The sample consisted of 481 students, from six faculties of Belgrade University. The results show that the goal “entering the EU” is the best predictor – either of the attitudes, voting intentions, or preference for the first or the second party in a situation of forced choice. However, it has also been shown that there are many subtle mechanisms, by which certain other goals come to the fore in the evaluation of the party, but not necessarily in the decision to vote. Expectations that the parties will successfully accomplish goals, are better predictors than the importance of the goals themselves.

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