Benchmarking jako narzędzie doskonalenia organizacji w obszarze społecznej odpowiedzialności biznesu
Benchmarking as a Tool to Improve Organisation in the Area of Corporate Social Responsibility
Author(s): Agata Lulewicz-SasSubject(s): Business Economy / Management, Economic policy, Political Ecology, Economic development
Published by: Instytut Badań Rynku, Konsumpcji i Koniunktur
Keywords: benchmarking; corporate social responsibility; improvement;
Summary/Abstract: The process of improvement of the organisation involves the use of a variety of management tools. One of them is the benchmarking which indicates the comparison to the best and identifies the ways of achieving better results. Benchmarking can also be used as a tool to improve organisation in the area of CSR (corporate social responsibility), defined as one of the forms of implementation of sustainable development in companies. The purpose of author’s consideration is to provide guidelines for benchmarking in the area of CSR. CSR is implemented in order to achieve integrated governance, linking together the following elements: economic governance, ecological governance, social governance, corporate governance (management). Integrated governance should be treated as the benchmark, that is, the final model. Benchmarking is the process of implementation of various activities in order to achieve the integrated governance. The CSR benchmarking process, as well as indicators to assess the organisation in the scope of the CSR have been proposed in this article. On the basis of the analysis it can be concluded that in the area of CSR the subject of comparison may be the results/outcomes of implemented CSR activities (result benchmarking), and processes to achieve results/effects (process benchmarking).
Journal: Handel Wewnętrzny
- Issue Year: 2/2013
- Issue No: 6A
- Page Range: 327-338
- Page Count: 12
- Language: Polish