A QUESTION OF TRUST: COGNITIVE CAPITALISM, DIGITAL REPUTATION ECONOMY, AND ONLINE LABOR MARKETS Cover Image
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A QUESTION OF TRUST: COGNITIVE CAPITALISM, DIGITAL REPUTATION ECONOMY, AND ONLINE LABOR MARKETS
A QUESTION OF TRUST: COGNITIVE CAPITALISM, DIGITAL REPUTATION ECONOMY, AND ONLINE LABOR MARKETS

Author(s): Elvira Nica, Ana-Mădălina Potcovaru (Bîgu), Catalina-Oana Mirica (Dumitrescu)
Subject(s): Business Economy / Management, Labor relations
Published by: Addleton Academic Publishers
Keywords: digital reputation; economic trust; knowledge labor market;

Summary/Abstract: We follow Gandini (2016) in clarifying the function of reputation as the essential endowment for digital and freelance knowledge employees, the significance of intangible assets for the corporate realm, and the advance of a financial economy contingent on brand valuation. The article generates insights about the collective role of reputation as the starting place for instituting trust among quasi-strangers, the expanding interference of digital technologies in the creative and administrative regimes, and the capitalization of the latterly mediated professional social connections that occur throughout the online sphere.

  • Issue Year: 12/2017
  • Issue No: 3
  • Page Range: 64-69
  • Page Count: 6
  • Language: English
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