Impact of stakeholders on the performance of green banking products and services: The case of Vietnamese banks
Impact of stakeholders on the performance of green banking products and services: The case of Vietnamese banks

Summary/Abstract: The research aims to investigate the impact of stakeholders, and to provide recommendations on the performance of Green banking (GB) products and services in Vietnam. The paper is based upon both questionnaire data from random stakeholders of Vietnamese banks in the period from December 2016 to April 2017, and the analysis of in-depth interviews from the bank’s leaders and government representatives. The interviewed were mostly the stakeholders of top five popular banks in Vietnam: BIDV, Vietinbank, Vietcombank, Agribank and ACB. The results show the significant impact and essential role of the bank stakeholders, as well as the benefits, opportunities and challenges to sustainable development while applying GB in Vietnam. Recommendations are proposed to expand Green banking further for developing countries like Vietnam.

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