Discuţii privind publicitatea înşelătoare şi publicitatea comparativă în dreptul consumaţiei
Discussions concerning misleading and comparative advertising in consumer law

Summary/Abstract: Advertising has become a social movement itself. Everything around us is based on advertising, from the political movement to the most trivial thing purchased by the buyer. Products and services are sold largely through advertising. The evolution of advertising was under the necessity to take into account the sophisticated consumer education, the more specific legislation. Both the producer of goods and services and advertisers take into account, more than ever, the new consumer behaviour, the fact that he is impressed with a different language, a different type of image.

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