Sport tourism as the most important alternative form of tourism-strategies and challenges Cover Image

Sport tourism as the most important alternative form of tourism-strategies and challenges
Sport tourism as the most important alternative form of tourism-strategies and challenges

Author(s): Zlatko Jakovlev, Nikola V. Dimitrov, Cane Koteski, Mimoza Serafimova
Subject(s): National Economy, Tourism, Globalization
Published by: Економски институт - Скопје
Keywords: sports tourism; globalization; strategies; challenges; development

Summary/Abstract: Although tourism is not a sport branch, it covers many sporting activities (sports recreation, sporting events, etc.). It can be concluded that tourism and sport are interrelated phenomena. Link between them dates back to the early beginnings of their development. However, the relationship between them in modern conditions changed significantly. Today, as a result of globalization comes to their connectivity and development of sports tourism. This alternative form of tourism is an important driver of tourism in general, which is confirmed by data from the World Tourism Organization that most funds spent on this alternative form of tourism. Tourists are increasingly opting to travel in order to ride and prefer. It is pronounced travel outside the country's borders in order to look at a sports game, to go skiing, cruising, etc., on the one hand activates the tourists, but the other side and relax and animate. In Western countries, the development of sports tourism is high, that is not the case with the Balkan countries. Taking into account the experiences of developed countries, special emphasis should be placed on the development of sports tourism. This form of tourism is the link for starting the development of an entirely new industry that is booming and which strives modern world and global economy.

  • Issue Year: 19/2017
  • Issue No: 3
  • Page Range: 197-207
  • Page Count: 11
  • Language: English