Домашното огнище на царя (или битът на паметта за Самуил)
The home hearth of the king (or the way of life of memory for Samuel)

Summary/Abstract: The text is about the findings of fieldwork in Razmetanitsa on how thetraditions, customs and way of life of locals keep the cultural memory of KingSamuel (Samuil) and his time. It is looked at in several aspects. The first fo-cuses on toponyms. The second aspect (the most typical) presents the material,making of the legend part of everyday life, expressed in the transformationsof objects. The memory of Samuel is grounded in the specifics of the familiarmundane, the material. The third aspect relates to the secularization and cus-tomization of the neomythological settlements of cultural memory and focuseson festive rituals and imaginary stories.Key words: Bulgarian kings, Samuel, cultural memory.

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