Zygmunt Bauman’s Contribution to the Discourse on a Risk Society
Zygmunt Bauman’s Contribution to the Discourse on a Risk Society

Summary/Abstract: The paper will seek to present the risks of the consumer society, with emphasis on Zygmunt Bauman’s perspective on the affected areas of social life in the age of liquid modernity.The aim of this paper is theoretical analysis of the risks of the consumer society, in other words the synthesis of discourse standpoints concerning the risk society (Beck, Giddens, Touraine, Bauman) with the focus on specificities of Bauman’s contribution to the discourse. Besides that, the aim is directed to the causal explanation of the risk state through the prism of the globalization process impact and the dominant ideology of neoliberalism. Theoretical analysis has resulted in perceiving Bauman’s contribution to the discourse on risk society in terms of understanding the transformation of human relations, caused by socio - economic changes in the sphere of social security and freedom - the essential prerequisites of a dignified existence of individuals in society. Concluding observations indicatethe type of risk of the contemporary society, which is most easily recognized by its dominant attribute – disintegration of social tissue that is a trademark of liquid modernity and life under the pressures of precarious existence marked by fear.

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