THE EUROPEAN COUNTRIES CLASSIFICATION BASED ON THE LEVEL OF THEIR BUSINESS-TO-BUSINESS E-COMMERCE DEVELOPMENT Cover Image

КЛАСИФИКАЦИЯ НА ЕВРОПЕЙСКИТЕ ДЪРЖАВИ СПОРЕД СТЕПЕНТА НА РАЗВИТИЕ НА ЕЛЕКТРОННАТА ТЪРГОВИЯ ОТ ТИПА „БИЗНЕС КЪМ БИЗНЕС”
THE EUROPEAN COUNTRIES CLASSIFICATION BASED ON THE LEVEL OF THEIR BUSINESS-TO-BUSINESS E-COMMERCE DEVELOPMENT

Author(s): Ventsislav Perkov
Subject(s): Economy
Published by: Стопанска академия »Д. А. Ценов«
Keywords: business-to-business electronic commerce;cluster analysis;electronic business;information society;European Union

Summary/Abstract: This paper discusses different author’s views, summarizes them and formulates a definition of “business-to-business” electronic commerce (В2В e-commerce). As a result, three theoretical criteria are adopted that reflect the level of e-commerce development in the different European countries. These criteria are: the implementation of В2В e-commerce, the depth of technology penetration and the impact of e-commerce on the performance of enterprises. The criteria cover eight variables two of which dropped out in the initial stage of the study. The analysis includes twenty-two European countries – twenty-one from the European Union and Norway.The variables, involved in the above criteria are used to carry out a cluster analysis in order to classify the European countries for two years – 2010 and 2014. The results of the cluster analysis for 2010 show that B2B e-commerce in the different countries is at different levels. The formed seven statistically significant clusters show a large fragmentation among the different countries in terms of B2B e-commerce implementation. The conclusions of the analysis indicate that the level of e-commerce development on a geographic basis keeps being different – namely, some of the countries of Northern Europe and the Scandinavian countries are leading in the sphere of B2B e-commerce and the new EU Member States are lagging behind in this aspect.The classification carried out for 2014 shows that there is a convergence in the level of B2B e-commerce development among the European countries. This conclusion is supported by the integration of clusters and the reduction of their number to three

  • Issue Year: 2016
  • Issue No: 119
  • Page Range: 241-278
  • Page Count: 38
  • Language: Bulgarian
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