The Impact of the Body Ideal Image on the Beauty Magazines Readers in Europe Cover Image

The Impact of the Body Ideal Image on the Beauty Magazines Readers in Europe
The Impact of the Body Ideal Image on the Beauty Magazines Readers in Europe

Author(s): Mădălina Alamă
Subject(s): Cultural Essay, Political Essay, Societal Essay
Published by: EDITURA ASE
Keywords: consumerism; hyper-consumerism; self-esteem; body ideal; norm

Summary/Abstract: The following article wants to offer a brief tentative analysis of the impact that the concept of body ideal presented and promoted by different mass media has on the feminine readers from the European cultures. I will not attempt a very clear definition of European cultures here due to the fact that the participants to the surveys I have used come from most European geographical spaces. In this paper European magazines and especially readers can be understood by contrasting them to American readers.

  • Issue Year: 2009
  • Issue No: 1
  • Page Range: 102-106
  • Page Count: 5
  • Language: English
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