Atrakcyjność koncepcji logistycznych – Ecr i Karta Wyników
The attractiveness of logistics concepts – Ecr and Scorecards
Author(s): Michał KuścińskiSubject(s): Business Economy / Management
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Summary/Abstract: Reliable knowledge about the condition of the company and reliable data are the most important thing in the art of business management. Decisions must be made faster and accurately. Knowledge of what decision must be made to achive short and long-term goals is a source of strength and company’s competitive advantage. The answer to such a demand is the scorecard.
Journal: Marketing i Zarządzanie
- Issue Year: 2012
- Issue No: 27
- Page Range: 37-44
- Page Count: 8
- Language: Polish