The 'Princest Diaries'. A 'Middle-Eastern' Reading of American Popular Culture
The 'Princest Diaries'. A 'Middle-Eastern' Reading of American Popular Culture

Summary/Abstract: The recent overflow of Disney-related online content like pictures, videos, articles, news or quizzes not only justifies the attempt of bowing it to theoretical reflection and structured analysis, but also proves it is needed in order to unfold the actual dimension of Walt Disney Corporation's influence not only upon the juvenile publics, but also upon the adult audiences. What is more, the accessibility and fluidity of such content on websites, blogs, social networks and online platformscreate unmatched possibilities of cross-disciplinary research of interest for diverse academic fields such as sociology, arts or communication studies. Developing on Atton's (2002), Bailey, Cammaerts and Carpentier's (2008) and Fuchs (2010) definitions and classifications of alternative media and Fuchs's (2010) concept of 'critical media', the present study employs quantitative and qualitative visual and content analysis and the study of public social documents such as online newspaper articles to determine whether the digital artworks of Middle-Eastern artist, Saint Hoax,is a form of (1) alternative media and (2) critical media.

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