Zjawiska kryzysowe w wybranych obszarach funkcjonowania zakładu opieki zdrowotnej
Crisis situations in the selected functional aspects of health care institutions
Author(s): Maria Danuta Głowacka, Piotr Czajka Subject(s): Business Economy / Management, Health and medicine and law, Human Resources in Economy
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Summary/Abstract: Health care institutions just as other companies operating on the market are subject to numerous threats. Authors put emphasis on diagnosing the factors conducive to the development of problematic situations in the areas of image (identity), human resources, quality management and outsourcing in health care institutions. Article doesn’t give solutions but hint, and points out critical areas of organizations that should be monitored to prevent, diagnose, develop and deploy new solutions including the elimination of potential risks.
Journal: Marketing i Zarządzanie
- Issue Year: 2011
- Issue No: 19
- Page Range: 155-163
- Page Count: 9
- Language: Polish