Klient na rynku usług oferowanych przez szkoły tańca
Client on the services market offered by dance schools in Poland
Author(s): Monika TatarczukSubject(s): Organizational Psychology, Financial Markets
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Summary/Abstract: The article presents consumers’ behavior on the sports market. It shows how many people, who work out, decide to participate in dance classes and what are their choices. Dance is a special type of sport, recently discovered by many people. This kind of activity can be practiced regardless of age or sex. The author shows the dance classes market in Szczecin, and more precisely describes one of the largest dance schools in West Pomerania – Shock Dance from Szczecin.
Journal: Marketing i Zarządzanie
- Issue Year: 2010
- Issue No: 16
- Page Range: 69-78
- Page Count: 10
- Language: Polish