Brazilian Video Art in the Early Days: from Experimental Video to Mainstream Television
Brazilian Video Art in the Early Days: from Experimental Video to Mainstream Television
Author(s): Rodrigo Esteves de Lima-LopesSubject(s): Film / Cinema / Cinematography
Published by: Fakultet za medije i komunikacije - Univerzitet Singidunum
Keywords: video art; Brazil; Video; mainstream TV; independent video
Summary/Abstract: This article examines Brazilian video art in its early days, between 1973 and the end of the 1980s. This choice of topic is due to the historic importance of these artists: it covers the first experimental video productions in Brazil until their relative vulgarisation and assimilation by the mass media, especially television. I intend to discuss how Brazilian video art – which initially sought, inspired by ideological and technical issues, to disengage from the language of commercial media – became an element of aesthetic renewal in mainstream TV.
Journal: AM Časopis za studije umetnosti i medija
- Issue Year: 2018
- Issue No: 15
- Page Range: 47-58
- Page Count: 12
- Language: English