Formalization and elaboration of a company’s business strategy Cover Image

Formalization and elaboration of a company’s business strategy
Formalization and elaboration of a company’s business strategy

Author(s): Karina V. Balashova, Aleksandr Mikhaylovich Batkovskiy, Pavel A. Kalachikhin, Elena Georgievna Semenova, Yury F. Telnov, Alena V. Fomina
Subject(s): Economy, Business Economy / Management
Published by: ТОВ “Консалтингово-видавнича компанія “Ділові перспективи”
Keywords: business strategy; fluid strategy; game theory; life cycle; pattern; strategic goals;

Summary/Abstract: The article deals with issues of formalization and elaboration of business strategies. The authors have formulated a hypothesis that there is no universal strategy ensuring maximum benefit to an enterprise. The choice of a company’s strategy is considered from the point of view of a game-theoretical interpretation as a competition component. The process of engineering a company’s business strategy is presented in the form of a technological network. The study shows the possibility of automating the selection of a strategy by decision-making support systems. The article outlines the problem of classifying enterprise strategies by general features. The structure of a company’s strategy is formalized as a relationship of a set of strategic objectives in the S.M.A.R.T. technique and a set of means to achieve the goals limited by a company’s capabilities. The authors examine the indicator structure for achieving strategic goals. A definition is given to the type and form of a strategy based on the pattern concept. The article defines a methodology for assessing the probability of achieving the strategic goal. A new concept of a fluid strategy has been introduced along with several other variations of business strategies that might be encountered.

  • Issue Year: 16/2018
  • Issue No: 3
  • Page Range: 80-91
  • Page Count: 12
  • Language: English
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