RODINNÉ TRADÍCIE (V STRAVOVANÍ A SVIATKOVANÍ) V KONTEXTE GLOBALIZÁCIE
FAMILY TRADITIONS (IN DIET AND HOLIDAYS) IN THE CONTEXT OF GLOBALIZATION

Summary/Abstract: The aim of this paper is to capture globalising processes manifesting themselves on the micro level, specifically in the family environment. The subject focus is diet/nutrition and how holiday periods are spent in families living in a rural milieu (a village in the Partizánske district) and a small town milieu (Šamorín). The research questions were aimed both at the objective state of knowledge and functioning of globalising phenomena and at their reflection among respondents (their attitudes and evaluations). The goal of the paper is to ascertain: through which communication channels globalising elements are disseminated (internet, mass media, institutions, migrations, personal contacts), the extent of their interiorisation, and whether there is an enduring evaluation of them in terms of “our own/foreign”, or “positive/negative”, whether there are manifestations of hybridisation, whether there are efforts at the conscious conservation of traditions as a defence mechanism against globalisation. In part, the paper also aims to identify gender differences.

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