The Urban Language (Urbslingua) ‒ Phenomenological Method
The Urban Language (Urbslingua) ‒ Phenomenological Method
Author(s): Marika PirveliSubject(s): Economy, Business Economy / Management
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: phenomenology; culture map; urban language; morphosign; method
Summary/Abstract: This manuscript proposes a concept of an urban language, urbslingua, embedded in the urban studies. It is a tool with the use which one can identify spatial phenomena in need of research, and which helps to place the fragment of space under study in the holistic picture of the city. The city has been treated as a spatial message, the urban space being a multilayered spatial text; the text is written with morphosigns. A morphosign (language equivalent for a grapheme) is an indivisible structural element of the urbanized space. Morphosigns emergent from the urban form (defined by ISUF) denote designates of all types of human activities the spatial reflections of which are situated within the confines of the urban space. The urban space is their synthesis and binder. Morphosigns are bound together by culture which is a navigator of urban spatial order, i.e. a syntax.
Journal: Marketing i Zarządzanie
- Issue Year: 50/2017
- Issue No: 4
- Page Range: 25-51
- Page Count: 27
- Language: English