Does demonetization affect innovation?
A study of cash heavy businesses in India:
A Fantasy Pitch
Does demonetization affect innovation?
A study of cash heavy businesses in India:
A Fantasy Pitch
Author(s): Robin Carrick, William TunnySubject(s): Accounting - Business Administration
Published by: EDITURA ASE
Keywords: Pitching research; template; reverse engineering; fantasy pitch; innovation; demonetisation
Summary/Abstract: This paper outlines the use of Faff’s (2015, 2017) pitching research template to create a research pitch for a “fantasy” topic. The process of using each section in the template and the scholars’ views on the process is detailed and is followed by noting the key learning outcome of the exercise; having the freedom to choose a “fantasy” topic and working through the template from scratch led to the scholars gaining a deeper understanding of how to use the pitching research template for starting research.
Journal: Journal of Accounting and Management Information Systems
- Issue Year: 18/2018
- Issue No: 3
- Page Range: 484-492
- Page Count: 9
- Language: English
