ELECTORAL CAMPAIGNS IN 2015 AND 2016: ANALYSIS OF HEADLINES FEATURES AND NEWS TONING IN DAILY NEWS PORTALS Cover Image

IZBORNE KAMPANJE 2015. I 2016. GODINE: ANALIZA OBILJEŽJA NASLOVA I TONIRANJE VIJESTI NA DNEVNOINFORMATIVNIM PORTALIMA
ELECTORAL CAMPAIGNS IN 2015 AND 2016: ANALYSIS OF HEADLINES FEATURES AND NEWS TONING IN DAILY NEWS PORTALS

Author(s): Josip JEŽOVITA, Mateja Plenković, Vanesa Varga
Subject(s): Media studies, Government/Political systems, Electoral systems, Sociology of Politics
Published by: Institut društvenih znanosti Ivo Pilar
Keywords: political elections; election campaigns; news portals; news headlines;

Summary/Abstract: Political elections are an important part of political journalism. The ways of reporting news, especially the messages conveyed through news headlines can affect the electoral decisions of citizens. This paper shows the main features of news headlines published in six news portals during the campaign for the parliamentary elections in Croatia in 2015 and 2016. Content analysis of the 777 headlines shows an even distribution of news during the campaigns, with a slightly higher frequency of news released in 2016 as well as on daily news portals that are exclusively electronic. The main actors in the headlines are parties HDZ, SDP and MOST, and politicians Andrej Plenković, Zoran Milanović, Božo Petrov and Milan Bandić. There is also domination of the terms elections, liquidation and cooperation. The analysis of 245 articles shows a moderate positive correlation between the (negative) reporting tone in the headlines and news texts.

  • Issue Year: 27/2018
  • Issue No: 3
  • Page Range: 407-429
  • Page Count: 23
  • Language: Croatian