“GIVE AND TAKE”: REPRESENTATIONS OF THE POST-SOCIALIST “NEW BOURGEOISIE” IN MUSIC VIDEOS Cover Image

“GIVE AND TAKE”: REPRESENTATIONS OF THE POST-SOCIALIST “NEW BOURGEOISIE” IN MUSIC VIDEOS
“GIVE AND TAKE”: REPRESENTATIONS OF THE POST-SOCIALIST “NEW BOURGEOISIE” IN MUSIC VIDEOS

Author(s): Ondřej Daniel
Subject(s): Cultural history, Music, Visual Arts, Sociology of Culture, Sociology of Politics, Sociology of Art
Published by: Institut za etnologiju i folkloristiku
Keywords: class; post-socialism; new bourgeoisie; music videos; pop music;

Summary/Abstract: This article explores the critical question of how music videos portrayed the “new bourgeoisie” in early post-socialist music videos. Additionally, it tackles two side issues: the depiction of criminal groups and foreign countries. Unlike the “new class”, post-socialist new bourgeoisie emerged as a class that was entirely economically defined by its own material interests. Several values attributable to post-socialist “new bourgeoisie” can be discerned from the music videos: an interplay of ambitions and hedonism, cosmopolitanism as well as of patriotic narratives, and the aspiration of the new bourgeoisie to assert its culturedness vis-à-vis the “intelligentsia”.

  • Issue Year: 55/2018
  • Issue No: 1
  • Page Range: 67-79
  • Page Count: 13
  • Language: English
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