INOVARE ŞI TRANSFER DE TEHNOLOGIE ÎN TELEFONIA MOBILĂ STUDIU DE CAZ: ROLUL INOVĂRII ÎN DEZOLTAREA PIEŢEI PRODUSELOR IPHONE RESPECTIV SAMSUNG GALAXY ÎN CADRUL COMPANIEI APPLE ŞI SAMSUNG
INNOVATION AND TECHNOLOGY TRANSFER IN MOBILE TELEPHONY CASE STUDY: THE INNOVATION ROLE IN DEVELOPMENT OF IPHONE PRODUCT MARKET RESPECTIVELY SAMSUNG GALAXY INSIDE COMPANIES OF APPLE AND SAMSUNG

Summary/Abstract: The management of mobile phone companies always looking for solutions to give consumers the highest possible wide mobility by extending coverage area, by penetration of less accessible areas from geographical point of view, by placing on the market of some phones with a high performance in capturing signal and many other facilities.

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