The Correlation between Investor Anxiety, Preference, and Investment Performance Based on Risks of Investment
The Correlation between Investor Anxiety, Preference, and Investment Performance Based on Risks of Investment

Summary/Abstract: There is no expert in the market, but merely winners and losers. Every one intends to make money, while it is not easy to make money in the fi nancial market. From the long-term experience in the entire market, merely few people could take money home, but most people put money in the market without returns. No matter how much a person refi ne the skills, enhance the knowledge or search for more price-related information, the presented operation performance cannot achieve the expectation. Diff erent from general investors, winners in the market do not study various economic data or make predictions but present graceful attitudes. How do winners think? By discussing investors’ psychology, this study intends to discuss the eff ect of investor anxiety on risks of investment, preference, and investment performance. With experimental design, 360 students of department of fi nance in universities in Liaoning are proceeded the virtual investment contest. The research results reveal signifi cant eff ects of investor anxiety on 1.risks of investment, 2.preference, and 3.investment performance. According to the results, suggestions are proposed, expecting to help investors eff ectively enhance investment performance in the fi nancial market.

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