Ministerstwa na Twitterze. Strategie reagowania na negatywne komentarze użytkowników na profilach wybranych ministerstw
Ministry on Twitter. Strategies for dealing with the negative user comments on the profiles of selected ministry offices
Author(s): Anna TereszkiewiczSubject(s): Media studies, Theory of Communication
Published by: Wydawnictwo Wydziału Dziennikarstwa, Informacji i Bibliologii Uniwersytetu Warszawskiego
Keywords: Twitter; disagreement; public discourse
Summary/Abstract: The goal of this paper is to discuss strategies used by ministerial representatives in reaction to negative comments made by users on Twitter profiles of selected ministry offices. It aims at mapping the strategies for dealing with disagreement used by the government representatives. The analysis shows that strategies encompass both direct and indirect forms of disagreement, evasive strategies, e.g. underlining lack of knowledge or competence, acts of directing users to other sources of information, as well as irony and politeness strategies, such as thanks and greetings.
Journal: Studia Medioznawcze
- Issue Year: 65/2016
- Issue No: 2
- Page Range: 39-49
- Page Count: 11
- Language: Polish