Konstruowanie problemu społecznego na przykładzie procesu organizacji Zimowych Igrzysk Olimpijskich Kraków 2022
The process of generating social problem illustrated with an example of the organization of Winter Olympic Games Kraków 2022

Summary/Abstract: In recent years it has become evident the issue of organization of major sporting events is the subject of heated public debates. This is because it is quite difficult to state explicitly whether major sporting events have a positive or negative influence on economic development of cities, regions and states that organize them. Th e vast majority of the existing studies whose authors are in favour of or against the organization of the events of this type focuses primarily on economic aspects and their major aim is to determine costs and benefits related to the organization of such events. This article presents a slightly different approach to this problem. This is an attempt to analyse it from the sociological point of view. Based on the example of the process of organization of the Winter Olympic Games Kraków 2022, it tries to demonstrate that an inability to present clear and objective arguments which prove that major sporting events produce positive effects and represent an opportunity for development, implies the creation of social problem generated in the process of their organization. Th e approach to the social problem becomes then more subjective and is affected by social mobilization and media discourse.

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