CELE EDUKACYJNE I WYCHOWAWCZE CZASOPISMA DLA DZIEWCZĄT (NA PRZYKŁADZIE MAGAZYNU FILIPINKA)
EDUCATIONAL GOALS IN MAGAZINE FOR GIRLS (ON THE EXAMPLE OF THE MAGAZINE FILIPINKA)

Summary/Abstract: Magazine Filipinka for almost 50 years of existence had realized multiple educational aims, such as: promotion of women’s education, supporting the youth, striving for girl’s self-esteem and intellectual independence. According to author the idea of educational aims of magazines for girls is discussed by too few Polish reviewers; also their educational functions are predominantly unappreciated. Author identifies discrepancy in opinions about such magazines, probably caused by their internal heterogeneity (too many topics, extremely diversified choice of press forms) and by ideological differences, concerning upbringing of youth. Filipinka confirms that magazines for girls, traditionally recognized as fashion and health guidebooks, may be ground for fulfilling ambitious educational program for young women. Author identifed and discussed basic issues of this program such as: promotion of girls education, creating important role-model in home environment, building firm position in group, also in equal, non hierarchical relationship with opposite sex.

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