Znaczenie formy organizacyjnej convention bureaux dla ich działalności w miastach
The Importance of Convention Bureaux Organisational Form for their Activity in Cities
Author(s): Natalia LatuszekSubject(s): Business Economy / Management, Management and complex organizations, Tourism
Published by: Społeczna Akademia Nauk
Keywords: convention bureau; CVB; business tourism; meeting industry; Poland;
Summary/Abstract: The purpose of this paper is to investigate the differences in appraisal of convention bureaux’ task according to organisational forms of these institutions. Thereby, it was indicated what the role of convention bureaux in cities and local meetings industry is. To achieve the research aim a survey among convention bureaux’ representatives was conducted. 73 foreign and 9 Polish managers sent back filled questionnaires. The survey was carried out respectively in 2016 third quarter and 2017 first quarter. The results show that convention bureaux working as public-private partnership are more specialised in bidding for meetings that institution acting as department of public authority.
Journal: Przedsiębiorczość i Zarządzanie
- Issue Year: 18/2017
- Issue No: 8.3
- Page Range: 153-167
- Page Count: 15
- Language: Polish