Информационни системи и бази от данни в моловете и възможности за тяхното усъвършенстване
Shopping Mall Information Systems and Databases and Opportunities for Their Improvement
Author(s): Anna TimofeevaSubject(s): ICT Information and Communications Technologies
Published by: Съюз на учените - Варна
Keywords: Shopping Mall; Information System; Database; BMS; ERP; CRM; BI; Security System
Summary/Abstract: Nowadays one of the key factors for increasing the efficiency of shopping malls is the intensive and appropriate use of information technology. The automation of activities and processes brings a number of benefits both for the management of the shopping center and for its tenants and consumers. Efficiency needs to be defined, planned, forecast and analyzed in order to be managed successfully. In this regard, the aim of the present study is to examine the current state of information management in shopping malls and to consider the possibilities of implementing modern information technology and databases.
Journal: Известия на Съюза на учените - Варна. Серия Икономически науки
- Issue Year: 7/2018
- Issue No: 3
- Page Range: 124-132
- Page Count: 9
- Language: Bulgarian