CULTURAL AWARENESS IN BUSINESS COMMUNICATION
CULTURAL AWARENESS IN BUSINESS COMMUNICATION
Author(s): Andreea IliescuSubject(s): Business Economy / Management, Communication studies, Sociology of Culture
Published by: Editura Arhipelag XXI
Keywords: cultural awareness; business communication; highly competitive environment;
Summary/Abstract: The present paper brings forth the cultural prominence within the realm of business. Furthermore, it touches upon the chasm between polychronic and monochronic cultures. Along the same lines, the paper is aimed at drawing up the profile of a competent business communicator in a highly competitive environment.
Journal: Journal of Romanian Literary Studies
- Issue Year: 2018
- Issue No: 14
- Page Range: 171-177
- Page Count: 7
- Language: English
