KAKVE KATEGORIJE RABIMO U UPITNICIMA I SKALAMA PROCJENA?
WHICH CATEGORIES DO WE USE IN QUESTIONNAIRES AND EVALUATION SCALES?

Summary/Abstract: ln the measuring procedures in which evaluation scales, questionnaires and other techniques of evaluation are used and which contain verbal expressions of quantity such as "often", "a little", "never", "a lot" etc, we are confronted with a kind of paradox. This is reflected in the fact that in terms of meaning we use innacurate and elusive verbal expressions in order to describe quantitatively ("accurately") the existence or lack of certain variables among respondents. The aim of this research is to examine the quantitative meaning of the most often used verbal quantifiers of frequency and to propose, based on the results obtained, several evaluation scales which would be statistically most justified for practical usage.

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