К вопросу о концептуальном анализе экономического форума (на примере исследования дискурса “The Future of Capitalism”)
On conceptual analysis of economic forum ( on the example of research into discourse “The Future of Capitalism“ )

Summary/Abstract: This article is devoted to studying of the economic discourse and its lexical components by means of a cognitive discursive analysis. Lexical units play a special role in accumulation, modification and transfer of knowledge which are result of cognitive activity, in our case – activity of participants of interactive communication in computer forums on economics. The analysis of communication’s lexical components in economic forums within a cognitive discursive methodology allows to consider experience of other approaches in linguistics and to represent the vision of communication’s components. In our research we consider an economic forum (electronic conference) as a macrounit. The forum as a macro-unit consists of sub-forums which reflect the most actual components of a concrete macro-unit. Sub-forums are represented by discussion of subjects. The subject, as a rule, is a conceptual core of discussion and is realized in statements/messages. The method of cognitive discursive analysis includes the text analysis, identifications of the electronic text’s units and its analysis, identification of concepts and the background knowledge relating to the discourse. The conceptual analysis lets us to study the conceptual structure of a macro-concept, to trace in what way it represents the reality and what concepts are dominant at the moment. Such method enables to estimate and to analyse an overall picture of the studied discourse that assumes for example, a search of subjects, keynotes and images. Such revealed subjects help to form special frame models and to demonstrate the integrated character of a discourse.

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