USAGE OF INSTAGRAM BY WOMEN ENTREPRENEURS IN AZERBAIJAN Cover Image

AZERBAYCANDA KADIN GİRİŞİMCİLERİN İNSTAGRAM KULLANMASI
USAGE OF INSTAGRAM BY WOMEN ENTREPRENEURS IN AZERBAIJAN

Author(s): Günay Ağazade
Subject(s): Gender Studies, Media studies, Business Economy / Management, ICT Information and Communications Technologies, Socio-Economic Research
Published by: Sage Yayınları
Keywords: Entrepreneurship; Women Entrepreneurship; Social Media; İnstagram;

Summary/Abstract: In last 20 years of passing modern life from traditional life, women have started to find a working place for themselves. With this, women who make an effort to break with tradition and shape their lives are in good position in business life. Women improving new job creation and carrying out initiative outputs have also significant contribution to their business life. The fact that social media platforms are so widespread and easy to use by users has strengthened the activities of businesses through social media. In addition, social media platforms provide the opportunity for many people who are unable to engage in economic entrepreneurial activities in the physical environment to engage in entrepreneurial activities. Particularly, many users from Facebook and Instagram can choose to market various products or services.

  • Issue Year: 11/2019
  • Issue No: 42
  • Page Range: 203-206
  • Page Count: 4
  • Language: Turkish